Working for Peanuts - Erin Sastre & Tyler Towne

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Masked or not, face to face marketing can\’t be beat; because wherever you are in the food chain it is best to have direct contact with customers. Erin Sastre and Tyler Towne are literally doing that for Planters Peanuts as they drive a giant peanut thousands of miles back and forth across the country. On a bright Fall morning we find them in front of the Zoo where families come to see them and their Peanut Mobile. They find the \”Peanutters\” , safely masked, and offering nut packs, information and friendliness to everyone who accidentally found them or had heard they were in town from local media or their website, PlantersNUTmobile.com. Although 2020 has been beyond challenging for direct contact between farmers, manufacturers, distributors, retailers, restaurants and consumers. Safely done, it is important and these Peanutters share that magic with Farm To Table Talk. @PlantersNutmobile.com

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About Table Talk

The Farm To Table Talk podcast is a virtual table for conversations about ideas, insights, and journeys of chefs, farmers, policymakers, researchers, NGOs and the food-focused public about our food and how it is grown, prepared and shared throughout society. The host, Rodger Wasson is a food and agriculture veteran. Raised on his family’s farm in Central Illinois, he has worked for and with every size, type, and age of farmers and aspiring farmers. Whether new, old, big or small, they are all part of today’s food movement. The Farm to Table Talk podcasts are for those interested in journeys within the modern food system and the stories behind our every bite. Contact rodger@idea-farming with your thoughts, suggestions or questions.